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21 Mar 2013, 14:30


21 Mar 2013, 17:00


Hong Kong, China


Asian people love tonic foods not just because of their luxury images and also their nutritional values. However, people lost their confidences on tonic products following the rise of incidents, recall cases and negative news. Product safety, product authentication, product traceability and excellent customer service could be the critical elements to deliver trust to your consumers. Let’s SGS shares you the latest strategies to ensure your product quality as well as build up your brand image.

In this seminar, SGS will bring you refresh ideas on 4 main focus areas:                                                                                                                                                                                                    
1. First Stage Development of Platform for Authentication of Dried Seafood and Tonic Food Products
2. Products Authentication at Retail
3. Building the first product safety system in tonic food
4. How service commitment to build your brand image

Seats are limited, reserve now!

Seminar information:
Date: 21 March 2013 (Thursday)
Time: 2.30 – 5 pm (Registration will start at 2:00pm)
Venue: SGS Office
             8/F Training Center, Metropole Square,
             2 On Yiu Street, Siu Lek Yuen, Shatin, NT,
             Hong Kong

Medium of Instruction: Cantonese with English materials
1. Dr. William Cheung (Scientific Officer, Food Research Centre of Chinese University)
2. Mr. Angus Chiu (Business Development Manager, from R&D center LSCM)
3. Mr. Andes Mong (Section Manager, from Food Services of SGS)
4. Mr. Ivan Ha (Regional Project Manager, from Systems and Services Certification of SGS)

Seminar Fee: No Fees Required
Ms. Carol Lai (Tel: 2765 3644)
Application Deadline: 15 March 2013 (Friday)